5 things to consider before setting up a small biz

5 things to consider before setting up a small biz

If you’re looking to set up your own online business there are lots of things to consider before opening up your shop. With online shopping being more important than ever, more of us are looking to create our own side business for less. Whether you’re looking to sell second hand on eBay, make your own prints or create your own jewellery or something else, there are things all businesses should consider, with that being said here are 5 things you should think about before getting started. 

Packaging

When it comes to sending out your products its important to think about the best way to send them, not only do you want to make sure your products arrive safely and undamaged but also you want to find cost-effective packaging solutions. Although buying plastic mailers can be cheaper, there are other inexpensive eco-friendly solutions. With Lil Packaging offering cardboard packaging for less, you never need to buy plastic again. Lil Packaging even offers packaging in a number of quantities, so you can buy small amounts to start off with.  

Couriers 

We’ve all heard (or experienced) the stories of couriers from hell. So it’s important to decide in advance courier you will use to send your parcels. A lot of smaller sellers use Royal Mail, however, there can be cheaper 3rd party couriers to send out your parcels (some even collect your parcels from your home.) My Parcel Delivery compares the different couriers based on a number of different factors such as size, location and weight.   

Pricing

Coming up with a pricing strategy can be complex to start with, but it’s always worth working out the cost of the item, delivery costs and also how much you want to get paid for your time. If your items are handmade and going to take a considerable amount of time to make, you should look at charging more for these items. Look around on sites such as Etsy and eBay to gather a rough price guide. 

Platform

Deciding whether to sell on a site such as Etsy or making your own site can be a complicated choice to make. It’s worth looking into your own site if you have the funds available as it comes with plenty of advantages such as being able to rank in Google, the creative aspect of your own site and the ownership. However, if you’re looking for a quick and easy route using a platform such as Etsy is ideal as it comes with protection for the seller and a site full of people looking to buy. Making it easier to make those sales to start with. Which of course, your own website won’t supply these things. The Money Shed wrote a post of things for you to consider when choosing whether to invest in a website.  

Advertising

If you’re looking to get noticed as a new business putting money into advertising is always a good place to start. If you’re a newbie to paid advertising, using a social media platform such as Facebook is ideal for beginners as it’s a lot more user friendly than trying to get boosted on Google. 

We hope these tips have been useful for what to consider before setting up your own online store and if you need any further help, our forum has plenty of useful tips and advice to help you along the way. 

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