When it comes to getting started in business or blogging, everything and everyone will tell you one thing; you need to build an online presence. It almost goes without saying nowadays that if you’re in the business of business, you need a website. This is not only true for businesses with products to sell, but it’s also especially true for those who sell their content and digital services.
Bloggers, I’m looking at you here.
With that said, if you’re not a naturally tech-savvy person, it can seem pretty overwhelming even knowing where to start.
If you’re a blogger or a business and you’re looking to start building your web presence properly, one of the first things you need to decide on is what kind of web hosting you’re going to need.
Hosting is one of those things that some people tend to overcomplicate due to inexperience or misunderstanding. If you’re not in the know, a website’s hosting is essentially the physical (well, digital) platform your website sits on.
It’s almost like the shop window of your website. Everything you put into the window display is up to you, but without the bricks and mortar propping it up, you’ll have nothing to show your goods off on.
It’s really, really important to choose the right hosting package for your website. Contrary to popular opinion, there’s no one-size-fits-all approach. Some people will inevitably need a bigger shop window than others, for example. Some will have more considerably more visitors to their website and therefore will need a more robust service to make sure their website can cope with the volume of traffic.
That’s why it’s so important to choose wisely when it comes to making the fundamental decisions about where your website will be hosted.
Today we’re taking a look at Guru Hosting, and examining their offers for those wanting to get started with e-commerce, blogging or online business websites.
Guru Hosting is a UK based hosting company which is an important point to consider when you’re choosing a provider. Some hosts are based internationally, which means that support at the point of need may not always be readily available to you. If your site has any issues, Guru Hosting offers 24-hour UK-based support from a real person, which believe me, is invaluable when things do start to go amiss. There is also the option to raise support tickets, contact them via email and to use their live chat if needs be, but it’s a real plus point to be able to speak to a real human being if needed.
Making sure your hosting provider is based in the UK is also crucial in terms of your website’s speed and performance. Without getting too techy about it, you need to keep the distance between your visitors and your website as short as possible.
If you want someone to read your amazing new blog post, then sending their phone off to a digital address in the middle of nowhere to find it probably isn’t that smart. It’s not just your visitors who will lose patience pretty quickly with a website that takes more than a few seconds to show them what they came for. Since 2018 Google has been de-ranking sites based on the time it takes for a page to load. Don’t fall into that trap!
Guru Hosting’s datacentres and servers are based in Hemel Hempstead, so you know that you won’t be sending anyone away from the UK if you’re with them. Your page load time will be faster, as will your download speeds if you host your website with a provider based in the UK.
Another important reason to host your site in the UK is that you can show your adherence to UK laws around data privacy and GDPR. This is a crucial aspect of choosing your hosting provider, as you need to be able to demonstrate that the data being processed when visitors come to your site is being done so in the correct and legally binding way. With Guru Hosting, you can be assured that any information stored and processed by your website is done in accordance with the UK’s GDPR protocols.
If you’re looking to get started with a small-scale website such as a blog, one of the most affordable ways to do that is by taking advantage of Guru Hosting’s shared hosting offer. This is a good starter option, whereby you share your hosting platform with a few other websites, which helps to keep the costs down if you’re only looking for a small starter presence. Speed is an important factor to consider here, so it’s helpful to look at the upgrade options should you find you’re in need of a more powerful platform to cope with your growing traffic.
Talking of speed, there are various standard hosting options out there that promise lightning-fast performance for your site, but this isn’t always the case. With Guru Hosting, your site will run much faster than on regular cloud hosting and Guru also offers Lightspeed Cache which means that your WordPress site will load 76% faster than regular web hosting!
With some hosting providers, you pay one large lump sum as an annual fee which then renews (sometimes at a much higher price). Guru Hosting offers the flexibility to pay monthly for your hosting, which also means you’re not tied into any long-term contract if you decide you’re not happy. Which you shouldn’t do, because they offer 100% uptime and a really strong support system for your needs.
Additionally, if you sign up to Guru Hosting (no matter which plan) and use the code TMS, you will pay only £0.49 for your first month! This is an ongoing offer and has no end date, so you’ve got nothing to lose for less than 50p!
If you’re still on the fence, why not head over to Guru Hosting yourself and have a look at the packages on offer. You’ll also be able to check out some of the latest satisfied customer reviews, so you don’t just have to take our word for it!
Your website is a long-term investment in your future. Make sure you don’t cut corners on it, but it’s good to know that there are providers like Guru Hosting out there, keeping things affordable but never compromising on performance.